zerodriftapp.com — BrandTax Friction Analysis

BrandTax Score: 43/100 — Moderate friction (lower is better)

Friction by dimension

• Brand-Domain Fit: 28/100
• Recall & Navigation: 15/100
• Trust Perception: 0/100
• Operational Risk: 20/100
• Upgrade Pressure: 30/100
• Search Discovery: 8/100

Strategic observation

zerodriftapp.com carries moderate BrandTax. The "app" suffix means users may type zerodrift.com instead, creating traffic leakage.